SEMI-PERMANENT COLOR DEPOSITING SHAMPOOS & CONDITIONERS/MASKS USED TO CREATE NEW COLOR OR TO SIMPLY MAINTAIN OR REFRESH COLOR. Refresh & maintain color in 2-5 mins. Create color in 20 mins.For bleached & color treated blondes. Use as a mask on clean dry hair for 20 mins for deep moisturizing condition that strengthens hair with a smooth natural glossy finish.  To build more color re-apply & use daily! All products contain built-in Bond Rebuilder to strengthen, repair and hydrate your hair with every wash. We are Clean Beauty Hair Color. Crafted with plant-based ingredients such as palm, coconut and sugar. 100% Vegan & Cruelty Free. FDA & EU Safety Compliant Color